Be sure you give your brand has its own personality. If you make a bunch of posts that aren't interesting them people will thing your brand. Show some personality, but make sure that you do this while remaining professional at all times.
Don't assume facebook is the only place that people go for you to market your business. This network is extremely popular, but there are other sites out there that cater to different people. Do some homework to find out where your targets to understand which of the social media channels they use prior to beginning a campaign.
Do you have a business Facebook page for your brand? You could be missing out on a lot of customers if it isn't.If you do use it, make sure you are doing it the right way. Keep reading to learn how you can develop your Facebook marketing plan.
Don't send daily sales messages to your fans to make purchases. While you certainly have a goal of increasing profits, people don't want you to beg them to buy something from you. If you think you're pleading with them, they may start to think less of your products and services.
Offer something exclusive if someone "Likes" your Facebook page. You can garner lots of attention quickly by the use of the "like" button. Think about something exclusive and free if they give your page a "like." You could give it out to everyone or even a chance in a sweepstakes. Facebook. People are more likely to respond to your requests if the offer is for an appealing item they would like.
Make sure any content you publish online is at least linked through your Facebook. If your site has a blog, have it automatically summarized and linked on your Facebook. You can even link a Twitter account to the Facebook page and have all tweets show up there as well.